Yes, you can do this. At its best, AI strengthens people. It does not replace them.
With the right guidance, you put AI to work on what truly matters, and you become unstoppable. More impact. More space. More freedom. In life and in business.
in life and in business
You are irreplaceable.
Not the emails that keep coming in. Not the follow-up that returns again and again. Not the prep work that quietly fills your days.
You.
You are the one who sets the direction. Who builds trust. Who spots opportunities before others can name them. Who senses what a client needs, sometimes before they realise it themselves.
That is exactly why it's such a waste when your time stays locked in work that is necessary, yet could just as easily be done another way.
In many businesses, things simply grew that way. Not because people are doing it wrong. Not because there is too little talent. Rather because no one ever truly takes the time to pause and ask: could this be done differently?
That is where Ninety10 AI begins.
Not with technology. Not with what everyone else is doing. Instead with a far more important question: where is your time going today, and what becomes possible when you organise that more smartly and efficiently?
Once recurring work no longer rests entirely on your shoulders, space opens up again. To think clearly. To make better choices. To truly be there for clients. To feel connected again to your team, your clients, your business.
That is where Ninety10 AI makes the difference.
Not to replace people, rather to strengthen entrepreneurs and teams in what they do best.
When AI takes on the recurring work, space opens up. In your calendar. In your head. In your business.
Space for focus. Space for impact. Space for connection. Space for the life alongside it.
Life is more than work alone.
Ninety10 AI helps self-employed and entrepreneurs put AI to work in a practical, human and achievable way. Step by step. No grand theory. No complicated detours. Instead an approach that works in real life, on real working days, in real businesses.
More space. More freedom. More impact. In life and in business.
More time for what only you can do. More room to think, to choose and to be present where it matters.
A business that does not depend entirely on you at every moment.
Running a business should give you freedom. Not an endless to-do list.
Not only more efficient. Smarter too. Helping more clients without your team grinding to a halt. Building processes that truly work.
The strongest businesses do not save the most. They organise the smartest.
AI takes away the repetitive work. People get room for work they are good at. Work that brings satisfaction.
That makes your business more attractive to people who want to grow.
We listen. Where do you lose time? Where is the frustration? Where are the opportunities?
No endless intake. An honest conversation instead.
A concrete plan. What comes first? Where is the biggest gain? What fits your situation?
Clear. Prioritised. Achievable.
We build what truly helps. From smarter processes to AI support. Concrete and tailored.
Step by step. At your own pace.
In two hours, we map out together where you lose time to work that could be done smarter. You leave with a concrete plan: where to begin, what to tackle first, which opportunities matter most.
No jargon. One clear next step instead.
We build what fits your business. Smarter processes, centralised knowledge, AI support that absorbs the recurring work. Always shaped around what you need.
Not to impress with tools. To make your operation smarter, more effective and stronger instead.
AI only becomes powerful when people understand it and dare to use it.
What can AI already do today? How does it apply in your sector? Approachable, interactive, no jargon.
Hands-on with AI tools. From working smarter with AI tools to rethinking processes. You leave with something you can use tomorrow.
Tailored programmes that bring a whole team along. From first steps to daily use.
Installing AI tools is easy. Getting people to truly use them, that is the real challenge.
Ninety10 AI was founded by Dorien Van Driessche.
15 years of experience. KPMG, Belfius, ING. From audit to strategy, from the shop floor to the ExCo. She knows businesses from the inside, and knows where they get stuck.
That broad background is precisely the strength today. She quickly sees where time is lost. Where people hold on to ways of working that once made sense, yet now mostly cost energy.
Couldn't this be smarter, simpler and more human?
That is why she very deliberately retrained in AI. She earned her Certified AI Consultant (CAIC) through USAII and is currently completing the Certified AI Transformation Leader (CAITL) programme, with the certificate still to be earned. Not because it's trendy, rather because she saw how many businesses need a smarter, more efficient way of working.
Not a consultant who tells you how it should be done from a distance. Someone who stood in the thick of it herself. Close to the people. Close to the choices that make the difference.
Today she helps self-employed and entrepreneurs make that shift. Not with flashy solutions that sound good on a slide. Instead with workable approaches that bring calm, create focus and make room for what truly counts.
More calm.
More focus.
More impact.
More connection.
Why I do this
Last year I went through a serious health crisis. Organ failure that very nearly ended badly. It forced me to get creative. There's always a way.
The way I was working, the pace, the hours, would have meant missing my four children while they grow up. My children need their mum.
That is where AI came in. It lets me do the work I love, while I give my time and energy to the people I love most.
I was given a second chance. I'm embracing it fully, and I help as many people as I can to do the same. On the job you are replaceable, at home you are not. There is so much more to life than work alone. Let's work smart, not hard.
Numbers and cases that show what AI can already mean today.
IKEA's AI chatbot took over 47% of all customer queries. Instead of laying off 8,500 employees: retraining them as interior design advisers. €1.3 billion in extra revenue. Zero layoffs.
"What could your people do if AI took over the routine work?"
Almost everyone is experimenting. Almost no one is transforming. The difference? The willingness to truly rethink processes.
More than half worry about their job. They are open to change. They need someone to make it clear: AI strengthens you. It does not replace you.
Not the right match if you just want to quickly install a tool and carry on as always.
Not the right fit either if you want to use AI without being willing to look honestly at what isn't working today.
And certainly not if you see AI as a way to replace people.
You sense there is a smarter way.
You are willing to take a fresh look at your processes.
You want to build a business where AI strengthens people.
You want more space, in your business and beyond it.
Ninety10 AI helps self-employed and entrepreneurs put AI to work in a practical, human way. Not to replace people, but to strengthen the smartest people in your business, including yourself, in what they do best. From concrete process improvement to tailored AI implementation.
For self-employed and entrepreneurs who sense there is a smarter way of working. Who want to grow, help more clients, make more impact, without the team grinding to a halt. Not for anyone who simply wants to install a tool and carry on as always.
Most AI projects focus on cutting costs. Ninety10 AI focuses on growth. Serving more clients, new revenue streams, more impact. AI is not a cost-cutting instrument, it is a growth lever. And it always comes back to people: it's never the tools, it's always YOU.
No. Most entrepreneurs who start have no technical background. You don't need to understand AI, you only need to use it. Everything is explained in plain language, applied to your real working situation.
No. Most AI tools today cost less than fifty euros a month. The investment is not in technology, it is in thinking about which processes you could approach differently. For training, the KMO-portefeuille exists in Flanders; our accreditation for it is pending.
Three options, in rising commitment. Take the free AI Readiness Scan or AI Visibility Scan. Or start with MIRA to build your own AI clone. Or book a no-obligation 30-minute intro call straight away.
MIRA is a free AI Clone Builder. Through a real conversation, MIRA maps you across 12 domains. The result is a set of documents that work in any AI tool: ChatGPT, Claude, Gemini and Copilot. From now on, your AI knows you.
The scans and MIRA are free. Projects vary in scope and are always discussed in a conversation up front, so you know exactly what you get. In Flanders, the KMO-portefeuille exists for training; our accreditation for it is pending.
Curious what AI could concretely mean for your business? I'm happy to think along, no strings attached. No sales pitch, just an open conversation about your situation and where the opportunities are.
Book a no-obligation call →Practical AI insights for self-employed and SMEs. No big words, no jargon, just concrete insights you can apply the very next day.
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